Future-Proofing Your Route to Market in Fragmented Trade

While often underappreciated, a strong route-to-market strategy can be a source of long-term competitive advantage for consumer products companies. Bain partners Nader Elkhweet and Gerald Tan, leaders with the firm's Consumer Products practice in Asia-Pacific, discuss common pitfalls companies encounter in their route-to-market approach and how they can design and build a strategy for success.

Register for our webinars

Sign up for upcoming webinars with Bain experts, and watch previous recordings of conversations on topics that matter to your business.