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Infographic

Smarter Bank Pricing in the Age of AI

Understanding each customer's price sensitivity helps banks balance discounting with sales conversions.

Infographic

Smarter Bank Pricing in the Age of AI
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The authors thank Francesca Chinello, a manager at Bain, for her work on this analysis.

Authors
  • Partner, Milan
  • Partner, Milan
  • Associate Partner, Milan
  • Partner, New York
  • Partner, Singapore
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