South China Morning Post

Singles Day sales to continue upsurge

Singles Day sales to continue upsurge

  • 2016년11월25일
  • 읽기 소요시간

South China Morning Post

Singles Day sales to continue upsurge

Singles' Day shopping on mainland China will maintain an upward momentum despite worries about the slowing economy, driven by a rising ardor for imported products and quality services among main-landers.

Bruno Lannes, a partner with Bain & Company and head of the company's consumer products in China, told the Post yesterday that growth would last "many years" as the e-commerce shopping bonanza on November 11, a benchmark for Chinese retail on par with Black Friday, became more internationalized.