Video
By starting early and deploying the right approach, companies can make progress on digital transformation. Ouriel Lancry, Bain’s chief digital officer, describes the four pillars of digital transformation—digital strategy, business model, enablers and orchestration—and the value of key concepts such as rediscovering your customers’ raw need and simultaneously working “today forward” and “future back.”
Масштабирование вашей цифровой трансформации
Как добиться успеха там, где другие терпят поражение.
Digital Transformation: A Roadmap
How to reinvent your company for its digital future.
Authors
Ouriel Lancry
Партнер, Chicago
First published in Февраль 2019