About Rafael Expertise Healthcare & Life Sciences Bain Partner Rafael Natanek discusses three things that contribute to the success of a drug launch. Recent Insights “To Raise Pharma Productivity, Ask the Customer,” Snap Chart, June 2018 “Why "Episodes" Matter for Doctors,” Pharma Executive, May 2018, Article “The Cure for Pharma's Commercial Productivity Woes,” Brief, May 2018 “Rafael Natanek: Excellence in Pharmaceutical Launch,” Video, December 2017 “How to Make Your Drug Launch A Success,” In Vivo, October 2017, Article