Amanda Howe
Partner, Global Consumer Lab,
About Amanda
Amanda Howe is a member of our Consumer Products, Retail and Customer Strategy & Marketing practices.
An evidence-based design, consumer research and innovation expert, Amanda has almost three decades of experience across the brand, customer experience, and human-centred design spectra. Her career has heavily involved the creation of new propositions, products, services, beta brands and creative communication solutions for a portfolio of Fortune 500 firms.
Prior to joining us in 2019, Amanda was a leader in a product and service innovation firm. She has also held several roles in creative direction and copywriting.
She holds a B.A., with honours, from the Manchester School of Art. She is a two-time D&AD award winner and recipient of the Precision Marketing Award.
Recent Insights
- “As Costs Rise, Consumers Tighten Their Belts,” Infographic, December 2022
- “Rising Costs, Rising Worries,” Infographic, November 2022
- “Covid-19 Has Redefined the Role of the Home,” Infographic, January 2022
- “Are Healthy Intentions Leading to Healthier Habits?,” Infographic, August 2021
- “The Essential Guide to Post–Covid-19 Consumers,” Video, June 2020
