HBR.org How Corporate Purpose Leads to Innovation How Corporate Purpose Leads to Innovation The best innovations reinforce the company’s purpose and create mutual value for its key constituents. 글 Darrell Rigby, Zach First, and Mikaela Boyd 2023년11월1일 읽기 소요시간 Article How Corporate Purpose Leads to Innovation Progress: en 태그 Next℠ Innovation Strategy Purpose 변화 혁신 전략 전략