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Loyalty in the UK: The Impact of Promoters on Consumer Brands

UK consumers who give companies a high Net Promoter Score switch less, recommend more and cost less to serve.

インフォグラフィック

Loyalty in the UK: The Impact of Promoters on Consumer Brands
Loyalty in the UK: The Impact of Promoters on Consumer Brands
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Prepared in collaboration with MaritzCX

Prepared in collaboration with MaritzCX

MaritzCX combines research expertise, data and technology to make sure the right people in your organisation can understand and respond to every customer experience in real time.

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Why Brands in the UK Win or Lose on Customer Experience

Bain's UK Consumer Study, the first of its kind, benchmarked the customer experience delivered by more than 190 brands in 15 industries across the country.
First published in 10月 2019
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私達は、グローバルに活躍する経営者が抱える最重要経営課題に対して、厳しい競争環境の中でも成長し続け、「結果」を出すために支援しています。

Net Promoter®, NPS®, NPS Prism®, and the NPS-related emoticons are registered trademarks and Net Promoter Score℠ and Net Promoter System℠ are service marks of Bain & Company, Inc., Satmetrix Systems, Inc., and Fred Reichheld.

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