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While grocers have experienced a surge in sales as consumers continue to buy in bulk, discretionary retailers are seeing a decline as a result of the coronavirus. Marc-André Kamel, who leads Bain's Global Retail practice, provides guidance on how retailers can navigate these challenges—now and in the future.
Defending Retail against the Coronavirus
Companies can brace themselves for lasting changes to the sector even as they grapple with short-term disruption.