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After a historic drop in the luxury market in 2020, the industry rebounded this year. This shift points toward the effects of Covid-19 and its restrictions as customers spent their money on personal goods rather than experiences and travel. Websites and online stores are key for luxury companies to stay in touch with these new demands. Bain Parter Claudia D'Arpizio appeared on Bloomberg News to discuss the growing luxury market and how taking command of online retail will allow companies to succeed in the years to come.
First published in 12月 2021