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Can Banks in the UAE Deliver the Value Consumers Crave?

There is a huge opportunity to engage customers digitally.

Par Julien Faye, Bianca Leodari, et Gerard du Toit

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Can Banks in the UAE Deliver the Value Consumers Crave?
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Bank Loyalty

Bank Loyalty in the UAE

Banks in the United Arab Emirates have a huge opportunity to engage customers digitally.

Bank Loyalty

Bank Customer Loyalty in the UAE

Banks in the United Arab Emirates have a huge opportunity to engage customers digitally.

Banks in the United Arab Emirates have a huge opportunity to develop ways to engage their retail customers on a digital basis. While nearly 70% of UAE customers interact with their banks digitally, that group is much higher in other countries, according to Bain & Company’s survey of 152,000 bank consumers in 29 countries, including more than 1,600 customers in the UAE. 

Auteurs
  •
    Associé, Middle East
  • Vice President, Dubai
  • Associé, Boston
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First published in janvier 2019
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