We have limited Spanish content available. View Spanish content.

Infographic

The Business-to-Business Pricing Conundrum

For many companies, raising list prices has not offset higher costs, yet too few companies are helping their front line find other ways to grow revenue.

By Mark Burton, Jamie Cleghorn, and Mukarram Bhaiji

Infographic

The Business-to-Business Pricing Conundrum
en
Authors
  •
    Partner, Boston
  • Partner, Chicago
  • Partner, London
First published in abril 2024
Tags

How We've Helped Clients

Our Pricing Volatility Playbook Helped a Market Leader Preserve Margins

See more related case studies

How a Pharmaceutical Services Company Mastered the Art of Value Pricing

See more related case studies

Consistent pricing and direct selling boost TechCo’s gross margins

See more related case studies

Want to continue the conversation

We help global leaders with their organization's most critical issues and opportunities. Together, we create enduring change and results

Contact Bain

How can we help you?

See all offices