Snap Chart
Bank Loyalty
Bank Loyalty in the UAE
Banks in the United Arab Emirates have a huge opportunity to engage customers digitally.
Bank Customer Loyalty in the UAE
Banks in the United Arab Emirates have a huge opportunity to develop ways to engage their retail customers on a digital basis. While nearly 70% of UAE customers interact with their banks digitally, that group is much higher in other countries, according to Bain & Company’s survey of 152,000 bank consumers in 29 countries, including more than 1,600 customers in the UAE.
Authors
Julien Faye
Partner, Middle East
Bianca Leodari
Vice President, Dubai
Gerard du Toit
Partner, Boston
First published in enero 2019