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Event

Bain + SXSW

Bain + SXSW

How will we live, work, socialize, and care for one another in the future—and how will that impact consumer behavior? By probing these questions, Bain’s Consumer Lab helps retailers take the pulse of their customers and gain a deeper understanding of their evolving needs.

This is the launch point for Beyond Today's Trends: Future Consumer Economies at SXSW. Consumer Lab leader Leah Johns and Joëlle de Montgolfier, Executive Vice President of the Retail and Consumer Products practices, will take the audience on a high-energy ride to 2035 and beyond with groundbreaking research that illuminates future consumers.

Join us for this peek into the future on March 12 at 10 a.m. CT.

Our Leadership

Joëlle de Montgolfier Practice Executive Vice President Paris

Leah Johns Practice Director, Global Consumer Lab and EMEA Consumer Products Lisbon

Join us in Austin

Email our team to request an invitation to Bain's SXSW reception on March 12.

Connect with us

Insights

Insights
For the Upside of Our Much-Maligned Phones, Ask Women
Female consumers in the US say their phones make them feel safer and socially active.
Powered by the Global Consumer Lab
Ten Takeaways from Our 2024 Sustainability Survey of Consumers
We asked nearly 19,000 consumers globally about their efforts to live a sustainable lifestyle. Here’s what’s changed—and what hasn’t—since last year.
Infographic
Where the US Is Most Ready to Welcome Generative AI
Consumers seem relaxed about AI in shopping. Companionship? Less so.
Powered by the Global Consumer Lab
Consumers in Fast-Growing Markets Worry More About the Environment
Extreme weather and similar threats are elevating concerns beyond developed market levels.
Powered by the Global Consumer Lab
The Questions Every CEO Needs to Ask About Sustainability
On average, fewer than 40% of companies across sectors are on track to meet their various sustainability commitments, but it’s possible to navigate the challenging trade-offs with vision and pragmatism.
The Visionary CEO’s Guide to Sustainability
Living Sustainably: Do You Walk the Talk?
Are you an Eco-vangelist, a Climate Cynic, or somewhere in between? Take our interactive quiz to find out.
The Visionary CEO’s Guide to Sustainability
Sponsored Ads on Websites: Failing to Push at an Open Door
People don't necessarily object to relevant targeted ads online, but too many miss the mark.
Powered by the Global Consumer Lab
Gen Z Takes Snacking to the Next Level
Teens and young adults are eating between meals more than their elders.
Powered by the Global Consumer Lab
Do You Know Which Product Has a Lower Carbon Footprint?
Cheese or milk? Plastic or glass bottles? Our survey found many consumers struggle identifying the more sustainable product. See how you fare.
Interactive

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