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Maeil Business Newspaper MBA

Bain & Company’s analysis on new consumption trend ① new consumption generation, “echo boomers” are coming

Bain & Company’s analysis on new consumption trend ① new consumption generation, “echo boomers” are coming

  • mayo 12, 2012
  • min read

Maeil Business Newspaper MBA

Bain & Company’s analysis on new consumption trend ① new consumption generation, “echo boomers” are coming
Super Bowl (the final match of the professional American football league) is a national festival for the Americans. All consumer goods companies go on a spending spree to run ads in all neighboring time slots including the half time.