We have limited Spanish content available. View Spanish content.

Video

Andreas Dullweber: Do Your B2B Customers Promote Your Business?

How leading B2B companies build customer loyalty.

By Andreas Dullweber

Video

Andreas Dullweber: Do Your B2B Customers Promote Your Business?
en

Business-to-business (B2B) executives in industries ranging from industrial goods to financial services to healthcare find loyalty to be a powerful lever for them. In this short video, Andreas Dullweber, who leads Bain's Customer Strategy & Marketing practice in Europe, the Middle East and Africa, explains what leading B2B companies can do to build loyalty.

Related Bain Briefs: 

Tags

How We've Helped Clients

A Digital-First Bank Finds a Customer-Driven Path to Profitability

See more related case studies

Preserving donors at the Nature Conservancy

See more related case studies

Revitalizing a utility's market position with customer loyalty

See more related case studies

Want to continue the conversation

We help global leaders with their organization's most critical issues and opportunities. Together, we create enduring change and results

Contact Bain

How can we help you?

See all offices