Consumer Products Insights

Reclaiming Growth in Consumer Products in 2025

Bain's consumer products experts showcase our 2025 Insurgent Brands list, share Expo West insights, and explore investment opportunities within the sector's evolving landscape.

Konsumgüter

Expo West 2025: Winning Brands Ride on the Strongest Consumer Trends

Innovation is concentrated in a few high-potential areas of consumer demand.

Technologie

What We Can Learn from Early Adopters of Wearable AI

The success of Ray-Ban Meta glasses signals the arrival of generative AI in wearable technology.

Konsumgüter

Insurgent Brands Steal the Spotlight in 2025

Bain & Company’s ninth annual review recognizes 120 high-growth US consumer products brands that have captured a staggering 39% of growth within their categories, including 43 newcomers to the list.

Konsumgüter

Takeaways for Asia-Pacific from Bain’s 2025 Consumer Product Report

Bain partners share perspectives on the state of Asia-Pacific CPGs and how leaders can sustain growth by leaning into tech and AI-led business transformation.

Konsumgüter

Inside Bain’s 2025 Consumer Products Report

Bain experts share strategies for CPG growth, focusing on productivity and AI-led transformation for sustainable success in 2025.

Einzelhandel

How the Work from Home Trend Varies by Income and Weekday

Highly paid Americans and Europeans are more likely to work remotely, particularly on Fridays.

Konsumgüter

Adapting to Change: The New Consumer Dynamics in China’s FMCG Sector

China Shopper Report 2024, Vol. 2

Einzelhandel

US Consumer Health Update

Clouds may be gathering for middle-income earners, while upper-income earners remain in a cautious stance.

Konsumgüter

Consumer Products Report 2025: Reclaiming Relevance in the Gen AI Era

With inflation no longer clouding the agenda, CPGs must meet the moment.

Konsumgüter

A Crisis of Value in China and Southeast Asia

Challenges are intensifying for multinationals in the consumer products sector.

Konsumgüter

Consumer Products M&A

Carving out to grow.

Einzelhandel

It’s True: Gen Z Does Prioritize Mental Health More

In the US and Europe, older teens and twentysomethings are unusually focused on both mind and muscle.

Luxury

2024 China Luxury Goods Market: Navigating Turbulent Waters

China's luxury market faced a significant slowdown in 2024, primarily driven by reduced domestic spending due to low consumer confidence and increased tourist spending abroad.

Konsumgüter

Weight-loss Drugs Aren't Just Changing Waistlines

A Bain survey shows GLP-1 drugs, like those known as Ozempic or Wegovy, lead to significant changes in consumer behavior that often persist even after consumers stop taking them.

Konsumgüter

Interview: Jeff Harmening, General Mills CEO

“Challenging times don’t create character, but I do think they reveal it.”

Einzelhandel

For the Upside of Our Much-Maligned Phones, Ask Women

Female consumers in the US say their phones make them feel safer and socially active.

Private Equity

Signs of Hope in Private Equity Consumer Investing?

The resurgence of megadeals and the growth of platform building via smaller add-ons show that investors are finding opportunity at both ends of the spectrum.

Konsumgüter

How Digital Disruption is Shaping the Future of Consumer Products

Bain partners discuss the need for enterprise resource planning (ERP) transformations for consumer products companies to succeed amid ongoing digital disruption.

Konsumgüter

Consumer Products Companies, Your Strategy Evolves, So Why Doesn’t Your Organization?

What’s needed now is an organization that can meet the unexpected.

Consumer-led Brand Growth

Asia-Pacific Consumer Product Companies' Quest for Global Expansion

Bain experts David Zehner and Jiho Park examine how businesses in Asia-Pacific are succeeding and establishing themselves as leaders in international markets.

Konsumgüter

From Sustainability Commitments to Impact: Four Pragmatic Questions for Visionary CEOs

Amid competing priorities, CEOs and consumers still say sustainability matters. By acting now, companies can set the stage for profitable growth.

Einzelhandel

The Sustainability Puzzle: What Do Consumers Really Want?

How businesses can unlock the challenge of helping consumers live sustainably.

Energiewirtschaft

How CEOs Can Turn Decarbonization Setbacks into Progress

Successful companies are establishing a strong business case and then collaborating across the value chain.

Einzelhandel

AI and Sustainability: The Power of Integration

Three practices will help companies deploy a more carbon-conscious “eco-AI” approach to their technology and sustainability priorities.

Konsumgüter

Olam Food Ingredients: Pioneering a New Financial Model for Sustainability

CFO Rishi Kalra has finance and sustainability speaking a common language, valuing comprehensive impact, and reporting results investors can count on.

Finanzdienstleistungen

Faster by Design: New Models for Financing the Food Transition

We know how to build more resilient, climate-smart, and nature-positive food systems, but we must move faster. New models can help.

Einzelhandel

Ten Takeaways from Our 2024 Sustainability Survey of Consumers

We asked nearly 19,000 consumers globally about their efforts to live a sustainable lifestyle. Here’s what’s changed—and what hasn’t—since last year.

Luxury

The Global Odyssey: Asia-Pacific Consumer Product Companies’ Quest for International Expansion

As growth in domestic markets slows, Asian companies must expand internationally to keep thriving. Here are several approaches to success.

Konsumgüter

Insurgent Q&A: Once Upon a Farm CEO John Foraker

“Everyone will always tell you disruption can’t work for a million reasons until it does. You have to have conviction and belief that you will prove them wrong.”

Konsumgüter

Interview: Marco Settembri, Executive Vice President, Nestlé S.A.

“Covid was a moment in which we saw an opportunity to be united with consumers, retailers, and society.”

Einzelhandel

China FMCG Settles into New Reality, with Moderate Growth and Continuous Price Pressures

China Shopper Report 2024, Vol. 1

Advanced Analytics

Top Digital Use Cases by Industry

Bain’s research identifies the most useful digital applications, including those that offer the best opportunities for competitive advantage.

Konsumgüter

Circular Business Models Can Help Companies Meet Sustainability Rules

Making products more efficiently using fewer resources, and designing them to last longer, can create economic advantages.

Konsumgüter

Capturing the Future of Digital in Consumer Products

Digitization’s third wave is the most vexing, but it will determine the industry’s leaders.

Konsumgüter

How Consumer Product Companies Are Adopting AI

The industry has yet to fully embrace the vast opportunities for real benefits.

Einzelhandel

Game Changers 2024: The Value Creation Playbook

Bain’s Navneet Chahal and DSG Consumer Partners’ Hariharan Premkumar discuss how insurgent brands in India can create value and rewrite the playbook for success.

Konsumgüter

Interview: Judith Swales, Fonterra CEO, Global Markets

“We think about longer-term horizons and, as a result, can bring to market more meaningful dairy propositions.”

Konsumgüter

A Field Guide to Modern Marketing

As marketing groups contend with new channels and tech-intensive consumer behaviors, here’s how they can navigate the shifting landscape.

Finanzdienstleistungen

Climate Adaptation & Resilience: A Guide for Business Leaders

C-suite leaders can build resilience in their businesses by following a multi-year journey adapting their organizations to manage physical risk and unlock new opportunities.

North & Latin America

Europe & Africa

Middle East

Asia & Australia

Global

North & Latin America

Europe, Middle East, & Africa

Asia & Australia

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Zuletzt besuchte Seiten

Reclaiming Growth in Consumer Products in 2025

Expo West 2025: Winning Brands Ride on the Strongest Consumer Trends

What We Can Learn from Early Adopters of Wearable AI

Insurgent Brands Steal the Spotlight in 2025

Takeaways for Asia-Pacific from Bain’s 2025 Consumer Product Report

Inside Bain’s 2025 Consumer Products Report

How the Work from Home Trend Varies by Income and Weekday

Industry Expertise

Adapting to Change: The New Consumer Dynamics in China’s FMCG Sector

US Consumer Health Update

Consumer Products Report 2025: Reclaiming Relevance in the Gen AI Era

A Crisis of Value in China and Southeast Asia

Consumer Products M&A

It’s True: Gen Z Does Prioritize Mental Health More

2024 China Luxury Goods Market: Navigating Turbulent Waters

Weight-loss Drugs Aren't Just Changing Waistlines

Interview: Jeff Harmening, General Mills CEO

For the Upside of Our Much-Maligned Phones, Ask Women

Signs of Hope in Private Equity Consumer Investing?

How Digital Disruption is Shaping the Future of Consumer Products

Consumer Products Companies, Your Strategy Evolves, So Why Doesn’t Your Organization?

Asia-Pacific Consumer Product Companies' Quest for Global Expansion

From Sustainability Commitments to Impact: Four Pragmatic Questions for Visionary CEOs

The Sustainability Puzzle: What Do Consumers Really Want?

How CEOs Can Turn Decarbonization Setbacks into Progress

AI and Sustainability: The Power of Integration

Olam Food Ingredients: Pioneering a New Financial Model for Sustainability

Faster by Design: New Models for Financing the Food Transition

Ten Takeaways from Our 2024 Sustainability Survey of Consumers

The Global Odyssey: Asia-Pacific Consumer Product Companies’ Quest for International Expansion

Insurgent Q&A: Once Upon a Farm CEO John Foraker

Interview: Marco Settembri, Executive Vice President, Nestlé S.A.

China FMCG Settles into New Reality, with Moderate Growth and Continuous Price Pressures

Top Digital Use Cases by Industry

Circular Business Models Can Help Companies Meet Sustainability Rules

Capturing the Future of Digital in Consumer Products

How Consumer Product Companies Are Adopting AI

Game Changers 2024: The Value Creation Playbook

Interview: Judith Swales, Fonterra CEO, Global Markets

A Field Guide to Modern Marketing

Climate Adaptation & Resilience: A Guide for Business Leaders

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