HBR.org Using AI to Build Stronger Connections with Customers Using AI to Build Stronger Connections with Customers Smart companies are using AI to enhance—not automate—the customer experience. Von Maureen Burns, Sharona Sankar-King, Priscilla Dell'Orto, und Eduardo Roma Min. Lesezeit 1. August 2023 Artikel Using AI to Build Stronger Connections with Customers Progress: en First published in August 2023 Markierungen Advanced Analytics Artificial Intelligence Artificial Intelligence Insights CMO Insights Connected Customer Customer Experience Digitalisierung Finanzdienstleistungen Kundenstrategie und Marketing