Video
By starting early and deploying the right approach, companies can make progress on digital transformation. Ouriel Lancry, Bain’s chief digital officer, describes the four pillars of digital transformation—digital strategy, business model, enablers and orchestration—and the value of key concepts such as rediscovering your customers’ raw need and simultaneously working “today forward” and “future back.”
Digitale Transformationen erfolgreich steuern
Durch die Fokussierung auf die Schlüsselfaktoren der Digitalisierung werden Unternehmen fit für die Zukunft.
Digital Transformation: A Roadmap
How to reinvent your company for its digital future.
Autoren
Ouriel Lancry
Partner, Chicago
First published in Februar 2019