HBR.org How Corporate Purpose Leads to Innovation How Corporate Purpose Leads to Innovation The best innovations reinforce the company’s purpose and create mutual value for its key constituents. Von Darrell Rigby, Zach First, und Mikaela Boyd Min. Lesezeit 1. November 2023 Artikel How Corporate Purpose Leads to Innovation Progress: en First published in November 2023 Markierungen Next℠ Innovation Strategy Purpose Strategie Transformation