Zero-Based Budgeting (ZBB) and Zero-Based Redesign (ZBR)


Why Bain:

  • Organizational transformation—financial, operational, strategic—is at the core of what Bain has done since it was founded more than 40 years ago.
  • Our combination of ZBB and ZBR has helped many of the world’s largest companies achieve dramatic margin gains in compressed time frames.
  • We align cost reduction with your company’s strategic priorities to make sure resources are allocated for maximum benefit.
  • We help companies identify which capabilities must be best in class and which must be best in cost.


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    Major cost savings

    Generate costs savings of 25%–50%, compared with typical savings of 20%–40% for ZBR and 5%–10% for ZBB.

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    Strategic cost management

    Out-invest competitors on strategic costs—those that help sell more products at higher prices or support must-win capabilities—while continuously reducing or redeploying nonstrategic costs.

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    Continuous improvement

    Develop the capabilities and conviction to manage costs on a long-term, ongoing basis.

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    Streamlined operations

    Revamp operating models and perform process activities more efficiently.

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    Productive overhead

    Redefine overhead as multiyear investments that deliver sustained competitive advantage.

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    Ownership mindset

    Motivate employees to act like owners.

Contact us for help

  • Andrew
  • Andrew Carleton



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