Laura  photo


Partner, San Francisco

Laura Beaudin is a partner in Bain & Company's San Francisco office. She is a leader and active contributor to the firm's Digital, Customer Strategy & Marketing and Telecom, Media and Technology practices. She is also the global product owner of Bain's Marketing Excellence product. Laura originally joined Bain in 2000 as an associate consultant in the Toronto office, and transferred to the San Francisco office after earning her MBA degree at the Stanford Graduate School of Business. In her spare time Laura enjoys traveling, running, cycling and cooking. She also enjoys spending time with her husband and their two children

What does thriving mean to you?

To me, thriving in my career means I’m doing the things I love and loving the things I do.

Where do you get energy from?

My clients: A great client meeting, a new client win, and a having clear insights that set off a lightbulb with the client. 

Our people: Seeing a class of associate consultant interns perform their song at the summer offsite and knowing that I recruited many of them. Seeing some of those same associate consultants become managers. Seeing my favorite people be recognized for the things they are great at.

Our work: Building a new(er) product area where it’s okay to reinvent the way we do things.  Doing work in a very dynamic digital environment (media). Creating and delivering tangible results. 

Teamwork: Being part of a team. Knowing there never has nor ever will be face time, and the trust that comes with that goes a long way.

What are some of the most important decisions you have made over the course of your career to better enable you to thrive? 

For me it has been more about realizations that have enabled me to thrive rather than specific decisions. It took me a long time to figure this out, but when I realized that I was the one setting the rules of my calendar, it was much easier to fit in the things that were most important to me. When I realized that if I worked really well with people, I didn’t have to ask to be staffed with other people just because “it could be good for me”. It was totally fine to keep working with people I liked and learned from. When I realized in business school that I actually kind of liked strategy, and so coming back to Bain was not only a good financial decision but also a strategic one. Finally when I realized that working makes me happy.