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Elizabeth Spaulding

Partner, San Francisco

Elizabeth Spaulding is a partner in Bain & Company's San Francisco office. She leads Bain's Global Digital practice, connecting clients in the Digital ecosystem and leading Digital transformations. She is also an expert in the firm's Retail, Private Equity and Consumer Products practices.

Elizabeth advises clients on a wide range of issues related to digital disruption. She works with organizations to establish digital leadership and drive results through a customer-centric approach, rich analytic insights and a step change in organizational speed and innovation.

She is passionate about understanding new and emerging digital trends. She has built a rich network of relationships and partnerships across the digital landscape with key leaders and innovators. In her work, she seeks to build connections between clients and digital leaders to develop the capabilities needed to win in a digital economy.

Since joining Bain in 1998, Elizabeth has worked extensively within retail, digital, consumer products and private equity. Her client experience crosses a wide range of retail and consumer sectors, including restaurants, specialty apparel, department stores, grocery, home furnishings, health and beauty, food and beverage, and services that support retailers and marketers (e.g., advertising and social media). She also advises clients across broader sectors on digital transformation (e.g., healthcare, financial services).

Elizabeth offers deep brand management and digital marketing expertise, helping clients align their marketing initiatives to business goals and create exceptional, digitally-enabled customer experiences.

In addition to her work with digital, Elizabeth is a member of Bain's Private Equity practice, advising clients on due diligence efforts and on post-acquisition work. She is also a member of Bain's Education practice, leading pro bono efforts with foundations and educational non-profits, with specific focus on charter schools.

Elizabeth earned an MBA from the Stanford Graduate School of Business and a BAS from Stanford University in Industrial Engineering and French.

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Bain Partner Elizabeth Spaulding discusses important digital topics.

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